Kriativ-tech Volume 1, Issue 7, April 2018, Pages: xxx Received: Dec. 28, 2019; Accepted: Feb. 25, 2020. Published: Jul. 30, 2020.


Paulo Duarte Branco, Assistant Professor at ISTEC



To cite this article

Paulo Duarte Branco, Video as a media in distance learning: guiding principles DOI: 10.31112/kriativ-tech-2020-06-36


Video has become one of the most influent and used medias nowadays, being employed in learning in various contexts and approaches. It is being used by content creators and educators in non-formal, informal and/or formal learning environments, as well as from face-to-face (traditional) courses, as a support tool for teacher in the classroom (e.g. flipped classroom), to blended and full online courses. This paper intents to present some concepts and findings related to the use of video as a media in distance learning, addressing its potentials and guidelines for using this media in learning contexts.


Distance learning, guiding principles, MOOC, video.


[1]      R. M. Gagne, Instructional Technology: Foundations. Taylor & Francis, 2013. [2]      M. G. Jones, “Defining Educational Technology for Classroom Learning,” 2005. [3]      P. D. Branco, “TV.COMmunity: Arquiteturas | Avaliação | Contextos educativos,” Universidade de Aveiro, 2015. [4]      Limelight Networks, “Market Research: The state of online video 2019,” 2020. [Online]. Available: [5]      Google, “The Values of YouTube Study,” 2017. (accessed Jun. 18, 2020). [6]      Youtbe Learning, “Your Guide to Enriching Lives, One Video at a Time,” 2018. (accessed May 14, 2020). [7]      J. Bergmann, J. Overmyer, and B. Wilie, “The Flipped Class: Myths vs. Reality.” . [8]      D. Zhang, L. Zhou, R. O. Briggs, and J. F. Nunamaker, “Instructional video in e-learning: Assessing the impact of interactive video on learning effectiveness,” Inf. Manag., vol. 43, no. 1, pp. 15–27, 2006, doi: [9]      P. D. Branco and M. P. Barbas, “TV.COMmunity – evaluation of an interactive video application with students and teachers,” in 10th International Technology, Education and Development Conference, 2016, pp. 607–613. [10]    D. Shah, “Highlights from Coursera Partners Conference 2020,” 2020. (accessed Jun. 25, 2020). [11]    Coursera, “Take student learning online in response to coronavirus,” 2020. (accessed Jun. 21, 2020). [12]    C. Impey, “Massive online open courses see exponential growth during COVID-19 pandemic,” 2020. (accessed Jun. 19, 2020). [13]    K. Chorianopoulos and M. N. Giannakos, “Usability Design for Video Lectures,” in Proceedings of the 11th European Conference on Interactive TV and Video, 2013, pp. 163–164, doi: 10.1145/2465958.2465982. [14]    Z. Pi and J. Hong, “Learning process and learning outcomes of video podcasts including the instructor and PPT slides: a Chinese case,” Innov. Educ. Teach. Int., vol. 53, pp. 1–10, Jul. 2015, doi: 10.1080/14703297.2015.1060133. [15]    C. J. Brame, “Effective Educational Videos: Principles and Guidelines for Maximizing Student Learning from Video Content,” CBE—Life Sci. Educ., vol. 15, no. 4, p. es6, Dec. 2016, doi: 10.1187/cbe.16-03-0125.